Crowded exhibition hall at CeBIT 2000, seen from above

The Independent Journal of Event Technology

itn-international.com is an independent publication about what happens when people meet in big halls: registration desks, smart badges, lead retrieval and the data that comes out of it all. We also follow the casino resorts where chip-and-card technology has been running on the floor for years.

Delegates collecting materials at a conference table
Challenge:Events ask a lot of a small piece of plastic: admit the right people, record who went where and pass contact details to the right exhibitor.
Solutions:Many, and they keep changing. We compare barcodes, NFC, long-range RFID and phone passes in plain language, without selling any of them.
Results:Articles, guides and worked scenarios for producers, exhibitors, marketers and attendees, written for people who have to make it work on the show floor.

Editor's Pick

A small RFID reader moduleStart here: NFC or barcode badges?

A plain comparison of what each badge type costs and where it works best.

Articles »

Latest Articles

Casino Expos and Gaming Floors

Rows of slot machines at the Silver Legacy casino in Reno

Few industries lean on event technology as hard as gaming does. A casino floor already runs on the things trade show organisers talk about: tagged chips, tracked cards, cashless wallets and very fast queues. Its own expos, G2E in Las Vegas and ICE in Barcelona, bring tens of thousands of visitors into the same world of badges and lead scanners.

Our section on the subject covers that overlap: what RFID poker chips have in common with NFC badges, how a player card resembles a session scan and what sportsbook operators have learned about fan data at stadiums. It is written for event people, and it sits alongside the rest of the journal.

Read the section »

Show-Floor Glossary

NFC
Short-range radio at 13.56 MHz, read within a few centimetres.
Lead retrieval
Scanning a visitor's badge to capture their details at a stand.
Prize draw
Legally close to a lottery if people must pay to enter, which is why promotions stay free.
Walk-in
A visitor who registers on arrival, usually the slowest case at the desk.
CEU
Continuing education unit, the credit that many professionals need to show they attended.

Which Badge Fits Which Event?

EventCommon choiceWhy
Regional conferenceQR code on paperCheap, and any phone can read it
Large association showNFC or QR, plus session scannersFast at busy doors
Medical congressTouch-range chip or QRReliable records for credits
Expo at a casino resortQR with offline readersSignal can be weak on big floors
Fan festivalPhone pass or wristbandNo desk, little queueing

Photos on this page via Wikimedia Commons: maebmij (CC BY-SA 3.0); Detroit Regional Chamber (CC BY 2.0); CCDBarcodeScanner (CC BY-SA 4.0); Jim G (CC BY 2.0).